Jo Gregory | 18th January 2016 | Categories: Thought provoking blogs
Whenever we meet a potential client for the first time, I make sure they leave the meeting with a full understanding of what we can offer them as a construction PR agency and how we go about delivering it. I show them examples of results we’ve achieve, I talk them through our processes and I […]
Jo Gregory | 1st February 2016 | Categories: Thought provoking blogs
Technology has revolutionised the way we work, making it easier to access information to communicate and collaborate from anywhere, at any time. And yet, for most people, Monday to Friday is still spent in the workplace with all the distractions and inconvenience of commuting, office politics and water cooler chit-chat. Why? Because a culture of […]
Jo Gregory | 11th February 2016 | Categories: Thought provoking blogs
I read an article the other day on why the little things in life are the key to happiness and it got me thinking about my life. At the higher end of my fifties (!) I have never been so happy. At the time I left home to conquer the world of commerce my mother […]
Jo Gregory | 26th February 2016 | Categories: Thought provoking blogs
As YouTube unleashes its promised ‘exclusive original content’ on its US-based subscription-only ‘YouTube Red’ service, we are reminded, once again, that social media is constantly evolving. YouTube Red was launched with the aim of providing exclusive content in an ad-free online environment. Its arrival served as a wake-up call: the online democratisation of communication through […]
Jo Gregory | 29th February 2016 | Categories: Thought provoking blogs
It’s a rare day in the calendar today, and not just because it’s February 29th! Today marks the launch of a new daily newspaper, Trinity Mirror’s ‘The New Day’, which is not just the first national daily in the UK for 30 years; it’s also a landmark in the digital revolution. The announcement in early […]
Jo Gregory | 21st March 2016 | Categories: Thought provoking blogs
After last year’s emissions cover up scandal, questions continue to be asked about how VW will manage the resulting financial penalties…and the cost to the company’s reputation. While investment in PR is usually infinitely smaller than it is in branding, PR is the mechanism by which a brand is supported during the good times and […]
Jo Gregory | 31st March 2016 | Categories: Thought provoking blogs
Does your PR agency work with you or for you? Are they on your wavelength or just on your pay roll? Do you trust them with your commercial strategy or just feed them information on a need-to-know basis so that they can write a press release? There are considerable differences in these two approaches to […]
Jo Gregory | 21st April 2016 | Categories: Thought provoking blogs
With just two months to go now until the ‘Brexit’ vote, both sides of the debate are bombarding us with numbers and the potential consequences of a vote either way. We’re now about half way between the date when the vote was announced and the date it will take place and, while pollsters and research […]
Jo Gregory | 9th May 2016 | Categories: Thought provoking blogs
Written by Clare Ward, Managing Director of construction PR agency, Clare PR In this fast pace world we live in the saying ‘smell the flowers along the way’ comes to mind so prominently. Let me tell you why. Three years ago my husband made a bird box and put a camera inside linked to our […]
Jo Gregory | 2nd June 2016 | Categories: Thought provoking blogs
By Colette Curry, Account Manager at construction PR agency Clare PR. One of the things I love about my job is that I learn new things all the time. Not a day goes by without me searching Google for the background knowledge I need to bring articles and press releases to life. No amount of […]
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