Social media is a core tool for successful PR. Over the past decade, it has transformed how people communicate and delivered an array of additional tactical tools for the marketing and PR sector. To ignore this development would be to turn a blind eye to one of the key components of successful PR in […]
Read moreWhen I was first introduced to PR almost 40 years ago, it was like (in my mother’s words) a hand in a glove. I fell in love with PR from the moment I knew what the letters stood for! I was armed with a passion, enthusiasm and drive for wanting more and offering more than […]
Read moreWhen you celebrate a big anniversary, it usually involves putting on your glad rags and putting your best foot forward. The business equivalent of that is a brand new website, which is why we’re launching ours this month to mark the start of a year of celebrations for Clare PR’s 30th anniversary. A lot has […]
Read moreThis year’s Strictly Come Dancing final, where the underdog lifted the trophy and the judges’ favourites went home empty-handed, has a rhinestone-encrusted Christmas message all of its own. As Strictly contestants past and present will attest, the dog-eat-dog approach to being the best doesn’t always win the prize; sometimes it’s the human face of putting […]
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